How One TikTok Led to a New Arby’s Menu Item?

Social media offers companies and institutions a wonderful and innovative opportunity to interact with their fans. The new kid on the block, TikTok is unique when compared to other social media platforms. The creativity it inspires among its users is what has set it apart and increased its notoriety. Of late, we have seen customers generating content and videos that have created hype around a certain product. Not to be left behind, companies have jumped aboard, partnering with content creators and social media users. The newest viral trend involves Arby’s, the restaurant chain, and a $25 TV. You too can contribute to the quality and type of service offered at Arby’s by following  arbys.com/survey and fill in. Who knows? There might be a new menu with your name next time you enter an Arby’s restaurant.… Read More